As we know, brands are communicating with audiences in various ways. For example, brands are creating and owning content instead of relying on traditional media channels to deliver key messages. They also are moving beyond the written word. This shift is taking brands and consumers to more short-form content through audio and video channels. It […]
Why Risk-Taking is the Content Strategy Brands Need Read More »
By: Matthew Kaiserman, Junior Account Executive In the fast-moving world of Asana and Freedcamp, which both offer a place for real-time collaboration. Freedcamp is used internally to keep all projects aligned and on track. Asana is a similar tool that our team uses for external purposes. With these tools, we can streamline all ongoing projects both in-house
Why a Project Management Tool is a Marketer’s Best Friend Read More »
Did you know adults spend an average of three hours a day sifting through apps on their phone? This screen time is directly pulling from personal human interaction. Enter App-y Hour, a monthly networking event curated by Media Frenzy Global. App-y Hour, a happy hour with a tech twist, is where guests ‘break the ice’ and
Media Frenzy Global Presents: App-y Hour Read More »
A group of individuals with a combined vision, in agreement with each other and all on one accord. For some in the workplace, these are all thoughts that come to mind when envisioning the poster board model of the perfect team environment. The truth is having this ideal foresight does not make the case for
Why Differences are Valued Assets in the Workplace Read More »
By: Nikkia Adolphe, PR Director From enduring the longest government shutdown in U.S. history to news spurring around
Two Key Traits Needed to Adopt a 2020 Digital-First Mindset Read More »
By: Tawanda Carlton, Account Executive From social media and marketing channels to digital mediums and broadcast, maximizing brand exposure is one of the primary goals for PR professionals when servicing clients. In addition to securing media placements, reporting and analytics become a critical factor for agencies in helping them validate their worth and in calculating
How To Create Reports Your Clients Care About Read More »
By: Matthew Kaiserman, Junior Account Executive As the lines continue to blur between public relations and marketing, the role of PR professionals will continue to expand. The same set of skills that used to apply to public relations, is now very different. The demand for content is rising and the size of the newsroom is
How Communicators Can Expand Their Skill Sets Read More »
Media Frenzy Global, member of Industrious Atlanta – West Midtown, is this week’s member feature! Media Frenzy Global is a PR and marketing agency that builds brands for innovators and disruptors by creatively reimagining how their stories are told. Company fun fact: Media Frenzy Global is a 100% female-owned business. What you’ve learned from another Industrious member: We actually
Industrious Member of the Moment Read More »
We’re excited to start the new year off right. Our team is gearing up for our 2019 kickoff meeting to discuss our business goals, new services and our upcoming brand campaign. We can’t wait to show you what we have in store!
We’ll make you famous in 2019 Read More »
By: Tawanda Carlton, PR Account Executive Whether you’re team #NewYearsResolution or not, the end of the year signals a period of reflection for most people – both personally and professionally. Be it sound or tough, what are some of the life lessons learned over the past year? And how will you use those lessons to
2018 PR Lessons Learned: How To Level Up Your PR Skills in 2019 Read More »
