Frenzy:
Where Strategy
Meets Scale

We turn complexity into momentum for B2B brands ready to lead.

Let's talk

About FRENZY

Built for Brands that Want to Move Markets

FRENZY partners with ambitious B2B brands to cut through complexity and win in their market. With strategic clarity and creative momentum, we turn attention into influence and influence into growth.

For nearly two decades, across two continents, FRENZY has driven growth for brands across in tech, healthcare, legal, payments, enterprise services, and education. Regardless of the industry, the focus remains the same: turning opportunity into traction.

Organizations We Partner With

AMA Atlanta

TAG

Entrepreneurs Organization

PRSA

Forbes Agency Council

Gwinnett Chamber

Metro Atlanta Chamber

Awards We've Won

Davey Awards

Hermes Creative

MarCom Gold

Vega Digital

Telly Awards

what is a Frenzy?

It isn't noise or hype.

It's the point where a brand moves from telling its story to owning space. Ideas flow, momentum builds, loyalty compounds, and your brand becomes the reference point others chase.

Our FRENZ

We are strategists, writers, designers, media specialists, and PR experts who care as much about the process as the outcome. Our team combines the depth of experienced marketers with the efficiency and precision of next-gen tools. We show up prepared and move quickly to get you the outcomes that matter.

a few of our frenz

Sarah

Sarah

FOUNDER AND CEO

Sarah Tourville

Founder and Ceo

 

Recognized Global Communications Leader

Sarah Tourville is the founder and CEO of FRENZY and a seasoned communications strategist with more than 20 years of experience in public relations and marketing. She has led brand and marketing campaigns for global names including Comcast Business, Verizon, Philips, Ryder, and NCR Voyix, along with hundreds of growth-stage and mid-market brands.

Her expertise spans the full communications landscape—from media relations and content strategy to crisis communications and brand storytelling. She is known for building clear, credible narratives that sharpen positioning, strengthen brand value, and drive real business impact.

Sarah’s leadership has earned industry recognition including TAG Marketer of the Year, a nomination for Atlanta Business Chronicle’s Small Business Person of the Year, and recognition as one of Atlanta Inno’s inaugural 50 on Fire. She is also a podcast host and the upcoming 2027 President of EO Atlanta.

Dave McMullen

Dave

President

Dave McMullen

President

 

Recognized Creative Leader

David McMullen is a creative leader with expertise in branding and marketing strategy. He has been featured on 60 Minutes, NPR, CNN, Headline News, CNBC, FOX News, and numerous national publications. Named the American Marketing Association’s Atlanta Marketer of the Year, he was also the Pinnacle Small Business Person of the Year. Catalyst Magazine listed him among the “Top 25 Entrepreneurs.”

Proven Marketing Expertise

Dave’s expertise in marketing organizational strategy, innovation, and transformation has helped companies adapt and grow for over two decades. Before becoming President of Media Frenzy Global, he founded The Jectory. He also served as the principal and COO at redpepper, which appeared on the Inc5000 list of fastest-growing companies for seven years under his leadership. Companies like Deloitte, MARS, Verizon, and Cracker Barrel have relied on Dave to put the right people on the right strategy to drive business growth.

Diverse Experience

When he’s not helping clients grow, Dave invests in marketing, technology, spirits, and other diverse businesses. He served as the President of the Atlanta Entrepreneur’s Organization and is a graduate of EO’s Entrepreneurial Masters Program at MIT. He lives in the Atlanta area with his wife and two children.

Elizabeth Williams

Elizabeth

Lead Client Strategist

Elizabeth Williams

Lead Client Strategist

 

Strategic Leader

Elizabeth Williams is a marketing and communications professional with global experience spanning the technology, legal, hospitality, food & wine, and nonprofit sectors. As Lead Client Strategist at FRENZY, Elizabeth runs the branding and marketing programs to create innovative success strategies for both the agency and its clients.

Acting as the “diplomat” between creative teams and clients, she combines a creative eye with data-driven insights to amplify business growth for FRENZY’s clients. She takes pride in translating clients’ unique offerings and attributes into beautiful, impactful brands that will resonate on a global scale, and campaigns that optimize recognition, engagement, and lead generation.

Cultural Chameleon

Elizabeth’s marketing career began in Italy, where she crafted content strategies and managed the digital profiles of notable global brands including Rosewood, Rocco Forte Hotels, and Tavernello. Her language skills and ability to navigate diverse markets enable her to seamlessly translate brand identities across audiences, fostering deeper connection and engagement.

An Atlanta native, Elizabeth is a proud alumna of both Villanova University and Alma Mater Studiorum – Università di Bologna.

Jeff

CREATIVE DIRECTOR

Jeff Faught

Creative Director

 
Distinctive Creative Leadership

Jeff Faught leads creative at FRENZY with an eye for building brands that are impossible to confuse with the competition. His work brings strategy to life through strong visual systems, sharp campaign thinking, and brand experiences designed to hold attention.

With deep experience across branding and marketing, Jeff has led creative work that helps businesses define their position, elevate perception, and communicate with greater clarity. He knows how to turn abstract brand ambition into creative that lands in the real world.

At FRENZY, Jeff’s work is not about aesthetics for aesthetics’ sake. It is about creating brand expressions that support growth, strengthen recognition, and make a clear impression in crowded markets.

Chad

Content Lead

Chad McCroskey

Content Lead

 
Visual Storytelling with Substance

Chad McCroskey brings a multidisciplinary creative perspective to content at FRENZY, blending design, photography, and strategy to shape how brands are experienced. His work helps translate brand identity into something more tangible, human, and memorable.

With experience across architectural, hospitality, and lifestyle brands, Chad creates content that is composed with intention and grounded in emotional intelligence. He understands how to make a brand feel distinct without forcing the point.

His work lives in the space between what a brand wants to say and what an audience actually takes in. That balance helps clients build stronger connection, sharper presence, and more cohesive brand expression.

Andrea

PUBLIC RELATIONS DIRECTOR

Andrea Gils

Public Relations Director

 
Fluent Across Channels

Andrea Gils leads public relations at FRENZY with a strong command of digital communications, content strategy, and brand visibility. She develops integrated programs that help innovation-led and technology-focused organizations earn attention in the right places.

Her approach spans content strategy, social media, SEO, and digital amplification, giving clients a more connected communications engine. She knows how to shape stories that travel across platforms while staying aligned to larger business objectives.

Andrea’s strength is not just generating engagement. It is building communications strategies that support credibility, relevance, and long-term brand value in competitive markets.

Laurice

PROJECT MANAGEMENT LEAD

Laurice Hajjar

Project Management Lead

 
Precision in Motion

Laurice Hajjar leads project management at FRENZY with a clear focus on keeping complex work moving. From kickoff to final delivery, she manages scope, timelines, budgets, and resources with the kind of discipline that keeps projects on track and teams aligned.

With a background spanning content creation, social media, and event planning, Laurice brings more than project oversight to the table. She understands the mechanics behind brand and marketing work, which allows her to manage moving parts without losing sight of the larger strategy.

Laurice’s blend of marketing fluency and executional rigor helps ensure work gets done the right way—on time, on budget, and without unnecessary friction. For clients navigating complex brand and campaign initiatives, that kind of control matters.

Coming Soon.

Josh

HEAD OF DEMAND GENERATION

Josh Sweeney

Head of Demand Generation

 
Growth Systems That Perform

Josh Sweeney leads demand generation at FRENZY with a focus on building the infrastructure behind measurable growth. He aligns sales, marketing, and technology to create systems that support stronger execution across the funnel.

His expertise spans marketing operations, revenue operations, outbound strategy, and performance optimization. That cross-functional view helps ensure campaigns are not only launched effectively, but built to drive real pipeline and revenue impact.

At FRENZY, Josh helps clients move past vanity metrics and into smarter growth models. His work is grounded in performance, accountability, and the operational discipline required to support modern B2B demand generation.

Rox

Executive & Marketing Coordinator

Rox Padua

Executive & Marketing  Coordinator

 
Built for Organized Growth

Roxanne brings structure, consistency, and smart coordination to FRENZY’s executive and marketing operations. She helps translate vision into action, supporting the systems, communication, and execution required to keep priorities aligned and progress visible.

Her background includes systems integration, podcast production, copywriting, social media management, and multi-channel marketing. She works across operational and brand functions with the flexibility and focus needed to support fast-moving teams.

Roxanne helps strengthen the processes behind the work—from CRM automation and content repurposing to strategic outreach and day-to-day execution. Her role supports a more efficient operation, a stronger brand presence, and the consistency that growth demands.

Join the Frenzy

Careers at
FRENZY

We hire people who take ownership of their craft and want to make a meaningful impact on the work. FRENZY is a place for marketers who think across disciplines, collaborate well, and help clients grow with confidence.

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