Atlanta — September 5th, 2024 — NCR Voyix, a leading global provider of digital commerce solutions, serving the retail and restaurant industries, has partnered with FRENZY, an integrated communications agency for B2B tech brands, to refine and elevate its brand messaging and market positioning in the industries it serves.
FRENZY will lead the creation of a refined NCR Voyix brand narrative and messaging map, ensuring that the company’s positioning is clearly defined and effectively communicated across the markets it serves. The initiative also includes developing a unified system of creative assets that incorporate this new messaging, to be leveraged in both campaign activations and sales initiatives.
“We are thrilled to partner with NCR Voyix to enhance their market presence and solidify their leadership in digital commerce,” said Sarah Tourville, CEO of FRENZY. “This collaboration represents a significant opportunity to develop a cohesive and compelling brand story that empowers NCR Voyix’s teams to effectively communicate their unique value. Our goal is to equip NCR Voyix with the tools and content needed to engage and convert target audiences, driving the next wave of growth and innovation.”