GLOBAL BRAND VISIBILITY DRIVEN
BY INTEGRATED MARKETING
SITUATION
Jellyfish was looking for a non-traditional communications agency; one that specialized in innovative storytelling and had strong media relationships in Adtech, MarTech and demonstrated entrepreneurism, hustle and tenacity.
They partnered with FRENZY to strategically build momentum and brand awareness in six key markets including: United States, Australia, the United Kingdom, France, Spain and Brazil.
SOLUTION
FRENZY positioned the company as a world leading digital partner for global brands taking on the traditional big 6 ad agencies by implementing a Public Relations program consisting of media placements, industry awards and speaker opportunities including local PR implementation in international markets.
RESULTS
30B impressions
250 pieces of press coverage
Exposure in 6 countries
5 city speaker circuit
… all in 11 months
“FRENZY exceeded our expectations. We’ve obtained more PR placements in the last few months than we have in the 10 years since the company was originally founded. Their work has raised our brand profile by providing top-tier coverage. Ultimately, they’ve helped us create a better platform to share our proposition within the industry.”
-Sharon Harris, CMO, Jellyfish