How do people really feel about business and marketing communications during the pandemic?

Media Frenzy Global joined our research partner firm, Arlington Research, in a major study asking 13,000 consumers globally—including 2,500 in the U.S. alone—for their thoughts on what marketers are saying—and not saying–during the coronavirus pandemic. Insights include:

• How consumers feel about businesses that had gone quiet during the pandemic
• How much content people were are willing to consume at this time
• The brands who are successfully inspiring consumers to spend, later
• Feelings towards their own company’s communications throughout COVID-19
• …and more