August 20, 2018

Raising Female Leaders – From the Show Ring to the Board Room

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By: Sarah Tourville, CEO As a female CEO and a mother of two daughters, it’s concerning that the odds are stacked against my girls becoming corporate leaders. The recent departure news of Indra Nooyi, CEO of Pepsi, has highlighted the fly around a huge ring with a 1000-pound pony beneath her, I realized that this […]

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Mine, Inspire, Design: Sparking Big Idea Thinking in PR and Marketing

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As a PR and Marketing expert, everyone asks for my special sauce to building a successful brand. Most people assume it’s about answering the what and the which: what technologies will drive our marketing success? Which of our product(s) appeal to which customer personas? What communications channels should we leverage? Which influencers should we target?

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